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Research papers

The Internet of Things

The Internet of Things (IoT), the network of physical objects that contain embedded technology to communicate and sense or interact with their internal states or the external environment, has quickly become a hot topic for 21st century businesses and...

Catalogue: Big Data World 2016: Understanding People Through Smart Data
Author: Miguel Ramos
Company: Forsta
November 18, 2016
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Citation

Ramos, M. (2016a, November 18). The Internet of Things. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/the-internet-of-things-8929


Research papers

Heineken goes mobile in emerging markets

Heineken, one of the world’s largest beer brands, has deep roots in Africa, Algeria, Egypt, Tunisia and The Middle East. In traditional markets like North America and Western Europe, growth rates are stagnant. Emerging markets, like Africa and...

Catalogue: Latin America 2014: Accelerating Growth
Author: Miguel Ramos
Company: Forsta
April 4, 2014
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Citation

Ramos, M. (2014a, April 04). Heineken goes mobile in emerging markets. ANA - ESOMAR. Retrieved April 27, 2024, from


https://ana.esomar.org/documents/heineken-goes-mobile-in-emerging-markets